Friday, August 29, 2014

State seeking to diversify tourism through niche products...

Government agencies are seeking ways to diversify tourism to increase revenue sources. This comes in the wake of a dwindling tourism sector enhanced by the past recent insecurity issues in the Kenyan coastal region.

A detailed report progress report issued in June by the Vision 2030 Delivery Secretariat shows that the initiative is aimed at introducing new high value products such as cultural tourism, homestays, agro-tourism, eco-sports and water based tourism.

The initiative of promoting the niche products is being promoted by the Ministry of East African Affairs Commerce and Tourism.

Agro-tourism Strategy
Culture and Heritage Strategy
The report that was forwarded to to parliament adds that cultural and heritage tourism strategy and agrotourism strategy have been developed. Kenya Community Based Tourism Network together with the Ministry and other tourism stakeholders played a key role in developing the two strategies. Hard copies of the two strategies can be picked from the Directorate of Tourism at Utalii House, Nairobi.

It has also been well put in the report that criteria for homestays has been developed. KECOBAT developed this criteria and guidelines for homestays in the country in 2009 and was later validated by the government at Bomas of Kenya in November 2010. It is out of this criteria that KECOBAT has profiled and accredited over 200 Homestays Operators in Kenya. Please note that licenses are only issued by the newly formed Tourism Regulatory Authority which is yet to issue these operators with licenses.

Please download the approved criteria here...

You can also download Culture and Heritage Strategic Plan, and Youth and Sports Strategic Plan.

To enhance the homestays concept, the homestays mapping and capture form was validated by the government after being developed by KECOBAT for data base creation. KECOBAT has over 1,650 Homestays Operators captured in this database.  The number include potential operators.

Criteria for Homestays
Youth and Sports Strategy

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