Training
has been identified as a vital part of KECOBAT’s activities due to its ability
to increase household incomes and tourism revenues through improved management,
service and products.
With travel trends becoming more about
experiential holidays, Kenya stands a better chance of reaping from the
enthusiastic travelers seeking to touch and enjoy the warmth of rural community
lifestyles in the simplest of pleasures sharing in the traditional fresh foods,
folk arts, agricultural systems, cultures and language, among others.
Homestays provide affordable and
secure accommodation options for today’s enlightened tourists. The development
of homestays not only bridges the gap of quality accommodation envisaged under
vision 2030 but also provide a unique opportunity for visitors to immerse
themselves into the rich and diverse cultural exchange and enhance the spread
of the benefits of tourism to the local communities of the country. It is in accordance to this, that KECOBAT in
collaboration with the Ministry of East African Affairs, Commerce and Tourism developed
Homestays Criteria Guidelines that seeks to steer performance and operation of
such enterprises.
Most established homestays do not have
the capacity to offer competitive tourism products and services. The need for
capacity building has informed KECOBAT’s efforts in developing training manuals
for homestays operators. These operators
will be equipped with basic knowledge and skills in the business operation and
marketing, understanding of tourism, food preparation, hygiene and tour
guiding.
Homestays
operators’ training is intended to enable informal and potential workers from
the tourism sector of Kenya to enhance their productivity and professionalism
and increase their employability and income opportunities.
The purpose of the already developed module will
be able to provide facilitators, with guidelines for the presentation and
learner support requirements of the course. The document will help plan,
prepare, conduct, and evaluate this course.
KECOBAT’s
objective for training include among others:-:
·
Equipping homestays
operators with relevant knowledge and skills in the operation of homestays;
·
Branding and developing
a marketing strategy for homestays;
·
Developing a data base
of trained and qualified homestays operators in the country for accreditation,
monitoring and evaluation purposes and;
·
Establishing a
collaborative alliance among homestays operators
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